As Thiele stated, “We wanted this immortal musician and performer to say, as only he could, the world really is great: full of the love and sharing people make possible for themselves and each other every day.” The song was written to try to heal a divided country, in the hope that its upbeat, optimistic message might help to quell some of the country’s racial and political unrest. Written by George David Weiss and Bob Thiele, the legendary executive and producer for Impulse! Records, “What A Wonderful World” was recorded by beloved trumpeter and singer Armstrong in 1967 following a period of intense unrest across the U.S., including race riots and anti-war protests across the country.
Every detail in the video – from trees of green, to red roses, to skies of blue – was painstakingly created by hand. Watch it here: The video celebrates the beauty of the natural world, human imagination, ingenuity, and as Armstrong said, “love, baby, love.” Created by UMe’s content team and animation studio Springtime Jellyfish, the video features handcrafted sets and the tactile quality of stop-motion animation. Verve Label Group and UMe, the global catalog company of Universal Music Group, today announced the release of the first-ever official music video for Louis Armstrong’s beloved hit song, “What A Wonderful World.” Originally released in 1967 on ABC Records, Armstrong’s enduring classic is the top streaming jazz track for Verve and across Universal Music Group, with more than 1.1 billion streams across leading global streaming services.
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